VALLETTA, Malta, March 27, 2026 /PRNewswire/ -- Companies are hiring fewer people and prioritising proven performance over academic credentials, according to , a global iGaming software provider, and recruitment consultancy Pentasia.
highlights that up to 60% of new jobs may not require a traditional university degree by 2030, reflecting the rise of so-called new-collar roles that prioritise demonstrable skills, hands-on experience and practical expertise over formal qualifications. The findings are based on an analysis of LinkedIn and open-source data, company surveys, and a review of 2025 iGaming hiring trends.
Companies are moving away from large-scale entry-level hiring and instead prioritising mid-to-senior professionals who can deliver immediate impact. Following aggressive recruitment during the pandemic-era tech boom, many organisations are now focused on efficiency, productivity and measurable output rather than team size.
Artificial intelligence (AI) and automation are reducing routine work while increasing demand for analysis, monitoring and decision-making skills. Many companies now view AI literacy as a baseline capability across a growing number of roles. Given these shifts, companies say senior roles remain the hardest to fill, particularly in engineering, DevOps and cybersecurity.
The talent market for digital roles is now global and remote-first, enabling companies to recruit internationally and access professionals regardless of location.
is a global tech company, supplying award-winning software solutions for iGaming since 2009. Supported by a team of over 2,000 experts, SOFTSWISS serves more than 1,000 global brands.
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