Nielsen: Supermarket sales up 37,5% in week 12

27 MRT 2020 16:03 | ACNielsen (Nederland) B.V.

BRUSSELS 27 March 2020 - Belgian supermarket and proximity store sales rose 37.5% in week 12 of this year, up 94 million euros compared to the same week last year, according to Nielsen.

Although the growth in week 12 was lower than the increase in week 11 (45%), the impact of COVID-19 on supermarket sales is still significant: Nielsen estimates the impact of COVID-19 so far at 250 million euros year to date for these channels.

"The turnover of Belgian supermarkets rose again in week 12 compared to the same week last year," says Johan Vrancken, Managing Director of Nielsen Connect Benelux. "Belgian retailers are fully prepared to provide us with food and other essentials, so it’s vital that our population stick to their normal purchasing patterns as much as possible so that retailers can regulate the supply chain. In any case, we should be very grateful to all the people who work in the supply chain of FMCG retail, from production to the supermarket".

###

About Nielsen Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Nielsen is divided into two business units. Nielsen Global Media, the arbiter of truth for media markets, provides media and advertising industries with unbiased and reliable metrics that create a shared understanding of the industry required for markets to function. Nielsen Global Connect provides consumer packaged goods manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.

Blijf op de hoogte binnen deze rubriek

Andere persberichten of expertquotes van deze organisatie:

Website:

http://www.nielsen.com

Dit is een origineel bericht van ACNielsen (Nederland) B.V.

Ga naar alle berichten van deze organisatie.

Nielsen: Supermarket sales up 37,5% in week 12

Andere persberichten of expertquotes van deze organisatie:

Website:

Meer binnen de rubriek Familie en ouderschap

'Ondersteuning bereikt mantelzorgers onvoldoende door te weinig oog voor diversiteit'

'Door risicovol te spelen leren kinderen van hun fouten'

Wie de jeugd heeft, heeft de toekomst: de Week van de Mondhygiënist van 20 tot 26 maart.