DALLAS and CHENNAI, India, June 30, 2026 /PRNewswire/ -- MoEngage, the agentic customer engagement platform has announced a strategic partnership with Boldest (part of ) to bring Cognitive Marketing to Telecommunication operators. This partnership addresses critical challenges faced by telecom operators today, like fragmented customer data, high churn rates due to delayed intervention, and slow time-to-market for personalized campaigns.
MoEngage's recent acquisition of Aampe directly solves one of marketing's greatest bottlenecks: manual, segment-based personalization. By creating the industry's first engagement platform where marketer workflow agents and individual user decisioning agents operate within a single, unified system, the technology unlocks true 1-to-1 personalization at scale. As the execution partner, Boldest drives seamless implementation and ongoing campaign management, applying its proprietary Cognitive Marketing framework to identify and act on subscriber intent signals in real time.
Together, MoEngage's agentic customer engagement platform and Boldest's cognitive marketing offering create a closed-loop system where AI drives personalized engagement from onboarding to renewal. This end-to-end solution provides enterprise telcos with a proven, hands-off path to reduce churn, accelerate growth, and deliver hyper-personalized customer experiences.
said Keith Pires, Chief Revenue Officer, Boldest.
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